HOTELS
Objective
Implementing a comprehensive social media strategy allowed Parks 73 to strengthen its online presence. By providing high quality content and a specific strategy for the city tourism the 4 Star Hotel achieved an increase in direct bookings and a better customer connection.
What we've done
1. Strategic Discovery
2. Web application redesign & optimization
3. Mobile application redesign & optimization
4. Landing page redesign & optimization
5. Component-based UI-kit
6. Product Design Sprints to explore new functionality
Creative Process
1. Create a comprehensive plan for Parks73 Hotel in Vienna, focusing on the hospitality niche.
2. Through targeted content strategies and engaging visuals, we effectively reached the hotel's target audience, including local residents, tourists and travel enthusiasts.
3. Showcase the hotel's rooms individual editing styles to emphasize their distinct features.
4. Utilize modern social media marketing knowledge, to publish content at the best times and under ideal conditions.
Results
The new logo accurately represented the brand's values and appealed to their target audience. The business reported increased website traffic and social media engagement and the logo was featured in several local publications.
Conclusion
As we are now establishing a long-term partnership, we aim to achieve significant growth in the future.
